# CA Explains — guides

Straight-to-the-point guides to decide better: what it costs, what you need and what to ask before hiring. With sources, no fine print.

## Web development

- [How much does a professional website cost in 2026?](https://casolutecdigital.com/en/guides/how-much-does-a-website-cost.md): At CA, a professional website starts at $280 USD for a 3-page site. The price goes up with the number of pages, custom design and features such as payments or integrations. Hosting, domain and licenses are paid separately, as is monthly maintenance, which is optional.
- [How do you create a website for your business, step by step?](https://casolutecdigital.com/en/guides/how-to-create-a-business-website.md): To create your business website, first define what it must achieve (sales, bookings or leads), gather copy and images, register a domain in your name and choose who builds it or which platform to use. Then launch it, connect it to Google Search Console and measure results to keep improving it.

## Systems and CRM

- [What is a CRM and when does your business need one?](https://casolutecdigital.com/en/guides/what-is-a-crm.md): A CRM (Customer Relationship Management) is a system that keeps all your customer and prospect information in one place: contact details, history, quotes and follow-ups. It makes sure no sales opportunity slips through and that your team knows what stage each customer is at. You need one when spreadsheets or chat apps stop being enough.
- [What is an ERP and how is it different from a CRM?](https://casolutecdigital.com/en/guides/what-is-an-erp.md): An ERP (Enterprise Resource Planning) is a system that integrates a company’s internal operations: inventory, purchasing, sales, finance and staff in a single database. A CRM focuses on customer relationships and the sales process. Many companies start with a CRM or an inventory system and grow into an ERP.
- [What is SaaS and how much does it cost to build one?](https://casolutecdigital.com/en/guides/what-is-saas.md): SaaS (software as a service) is software your customers use from the browser and pay for by subscription instead of buying and installing it. It needs user accounts, plans, recurring billing and cloud infrastructure. At CA, building the first version of a SaaS platform starts at $2,800 USD.

## Mobile apps

- [How much does it cost to build an app in 2026?](https://casolutecdigital.com/en/guides/how-much-does-an-app-cost.md): At CA, a mobile app starts at $1,250 USD for an informational app; login, payments or connections to your systems raise the price. Store fees are separate: Apple charges 99 USD per membership year for its developer program, and Google Play a one-time 25 USD registration fee.

## Marketing and branding

- [How much does social media management cost for a business?](https://casolutecdigital.com/en/guides/how-much-does-social-media-management-cost.md): At CA, social media management starts at $220 USD per month with 8 posts and 4 stories, design and copywriting included. The price goes up with content volume, reels and campaign management. Meta ad spend is paid separately, directly to Meta.
- [How much does a logo cost and what does a brand identity include?](https://casolutecdigital.com/en/guides/how-much-does-a-logo-cost.md): At CA, logo design starts at $160 USD. A full brand identity, with color palette, typography and usage guidelines, costs more because it defines how your business looks everywhere. Trademark registration is a separate legal process with your country’s intellectual property office and is not part of the design.

## SEO, AEO and analytics

- [What is AEO and how do you show up in ChatGPT, Gemini and Claude?](https://casolutecdigital.com/en/guides/what-is-aeo.md): AEO (Answer Engine Optimization) means preparing your site’s content so search engines and AI assistants such as ChatGPT, Gemini or Claude can find it, understand it and use it as a source. It does not replace SEO: it builds on it and focuses on clear answers, verifiable facts and crawler access.
- [What is SEO and how does it work in 2026?](https://casolutecdigital.com/en/guides/what-is-seo.md): SEO (search engine optimization) is the work of making Google and other search engines find, understand and show your site when someone searches for what you offer. It covers the technical side (the site can be crawled and indexed), useful content and the reputation the site earns over time.
- [Why is my page not showing on Google and how do I check if it is indexed?](https://casolutecdigital.com/en/guides/why-is-my-page-not-on-google.md): To check whether Google has your page, use URL Inspection in Google Search Console: it tells you whether the URL is on Google and, if not, why, for example a noindex tag or a robots.txt block. After fixing it you can request indexing, which usually takes a day or more and is not guaranteed.
- [How do you get your business on Google Maps?](https://casolutecdigital.com/en/guides/how-to-appear-on-google-maps.md): To appear on Google Maps you need a verified Google Business Profile with the right category, hours, photos and accurate details. Only businesses with a location customers visit, or that serve customers in a defined service area, are eligible; online-only businesses are not.

## Automation and AI

- [How do you automate WhatsApp for your business with a bot?](https://casolutecdigital.com/en/guides/whatsapp-bot-for-business.md): A WhatsApp bot answers your customers automatically: it shares information, captures details, books appointments and hands the conversation to a person when needed. To automate at scale you use Meta’s WhatsApp Business Platform, which since July 1, 2025 charges per template message; non-template messages within the customer service window are free.
- [How do you automate business processes with n8n or Make?](https://casolutecdigital.com/en/guides/business-process-automation-n8n-make.md): Automating a process means connecting your tools so repetitive tasks happen on their own: moving form data into your CRM, sending notifications or generating reports. n8n and Make let you build those workflows visually, and n8n can also be self-hosted on your own server. Start with the task that eats the most time each week.
- [How do you accept online payments on your website?](https://casolutecdigital.com/en/guides/how-to-accept-online-payments.md): To accept online payments you need a payment gateway, such as Stripe or PayPal, integrated into your site or system. The gateway processes the card, deposits the money and charges a fee on each sale; some have no monthly or setup fee. At CA, integrating a payment gateway starts at $190 USD.
- [How do you use AI in your business without losing control?](https://casolutecdigital.com/en/guides/ai-for-small-business.md): Start with one concrete, repetitive task where AI saves measurable time: classifying messages, summarizing documents, drafting replies or querying internal information. Define which data it may use, when a person reviews the output and how you will measure the savings. At CA, integrating AI into your processes starts at $625 USD.

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